3/09/2011
Geneva 2011 : 2012 Kia Rio
The 2012 Kia Rio looks similarly sporty from the rear as well. The roofline looks to have been designed for a mixture of practicality and style — it’s not as steeply raked as that of the Ford Fiesta, but nowhere near as upright as the Volkswagen GTI. A new character line that runs from just aft of the front wheels continues up through the taillights and across the rear hatch. Overall, the new Rio looks good and vastly different from the current Rio5′s bland styling.
“This new model is a big step forward,” said Soon-Nam Lee, director of Kia’s overseas marketing. “The Rio has always been successful, and with this new incarnation we have a car which is extremely attractive, that people will want to buy for its looks.”
Unfortunately, the four-door hatchback model shown here may not come to the U.S., as previous Rio5 sales were rather lackluster. A sedan model and a two-door hatchback are planned as well. Kia will reveal which bodystyles are headed to which markets at a later date.
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